Staying Social

Too often, when Tim & I meet with small business owners, we hear, “I have a Facebook page, but nobody likes what I post or comments, so I don’t post that often.” So why have a Facebook page? One of the main reasons is that when Facebook’s popularity was rising, every business advice columnist under the sun told small biz owners to start a Facebook page. Unfortunately, business owners would post things like, “Open til 5 today!” or “Sales on ...

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