YouTube for Small Biz: Start a Channel

You’re shooting videos on a regular basis for your small business. Great! Maybe it’s a weekly video showcasing your restaurant’s specials, or your salon is reviewing new products you’re using. Whatever it is, it’s time to get that content on the world’s second largest search engine, YouTube. You sign-up, give Google all your info, and land smack down on the channel page. Now what?

1. YouTube Channel Art & Icon

One of the first things you’ll need to add is your Profile ...

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Give Your Salon Some Social Media Style!

With all the small businesses I come in contact with, the one with a seemingly endless stream of social content is SALONS. A salon has new clients in the door every day freshening up their hair style, updating their look, and leaving with a newfound confidence. Every person that walks in the door for a haircut has a story to tell, and what better place to tell it then on social media. Hairstylists change lives, sometimes without even realizing it. ...

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how to market your craft beer

5 Tips for Marketing Your Craft Beer

 

Craft breweries are popping up all over the country because people are tired of the same old big brand beers that have been around forever. Frankly, the team at E9 loves a good brew. One thing we noticed when scouring the web for new brews is that many breweries aren’t taking the time to market their brand. They have a killer product line, but neglect to spread the word even locally. One brewery we talked to said folks right in ...

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is Facebook taking over

The Online Video Landscape: Is Facebook taking over?

YouTube has dominated the world of web video for over a decade. With everything from crazy cats to laughing babies, you can find almost anything on the Google owned video hub. For small businesses though, having your video on YouTube can be a double edged sword. Sure, it’s listed on the largest video search engine around, but is it highly visible in a search? Sure, you can embed the video anywhere you’d like, but is that a targeted marketing ...

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