One of the keys to branding for any business is updated print materials. Keeping your brand image fresh is helpful for the sales team, displays at trade shows, and gives the feeling that your brand is moving forward. This especially holds true with a catalog design. You want beautiful imagery, well written copy, and a solid layout. Is that it? Not by a long shot. That’s why I’ve put together this list for designers featuring 4 steps to help you ...Continue Reading →
Recently we found out that a catalog we designed for Malletech won the GDUSA InHouse Design Award and we couldn’t have been happier! But what makes up an award-winning piece? In the case of this catalog I can honestly say it was all do to one thing: Communication.
Really?!? It wasn’t the great and consistent layout? Or, the way a simple color scheme divided the catalog sections? – Well, that did help too. ?
The ...Continue Reading →